|
  |
|
|
Brand Your Business With A Promotional Mug
Mugs have always been part of the staple diet of the Promotional Gift Market. Production of the mugs was originally centred around Stoke on Trent, the heart of the “potteries”, as it is known in the UK. There were well known manufacturers such as Staffordshire Potteries who produced and printed their own Promotional Mugs and John Tamms, for instance, who produced the Mugs but sold on to decorators who printed them for the Business Gift Market. As the Business Gift Market started to grow significantly in the 1980’s demand for Promotional Mugs followed the trend. By 1985 Staffordshire Potteries were the largest manufacturers of Mugs in the world, producing over 750,000 per week, Promotional Mugs making up a considerable proportion of that total. As demand grew so did promotional mug customers’ expectations of shorter delivery times. Larger companies like Staffordshire Potteries, whose turn-round time was difficult to improve because of their size, began to lose ground on the Promotional Mug side of their business. Their brand name on the High Street was well known and the Promotional Mug sales were in some ways an “add-on”. The smaller “decorator” companies who purchased mugs from the likes of Tamms were in the best position to respond to the changes, being small and flexible enough to change production quickly from one job to another. Staffordshire Potteries were still very active on the High Street selling their products through the likes of Marks and Spencers. Cheap foreign imports however began to invade the market and, like much of Britain’s Industrial Base, they found the competition impossible to live with. The Promotional Mug Market in the 2000’s has changed and the smaller decorators now purchase unprinted mugs from the Far East and, more recently, Eastern Europe. This development has seen the end of John Tamms and their like. The Promotional Mug market remains buoyant. They are a good source of advertising as they can be printed almost “handle to handle” – giving a print area of (typically) 185 x 75mm. |
a Promotional Mug
PLEASE VISIT THE CONTRIBUTOR'S WEBSITE
Business Gifts
Promotional Gift Distributors in the UK.
www.steel-city.co.uk
|
|
No reactions yet.
Please login or sign up to rate this intel.
The copyright for this content entitled "Brand Your Business With A Promotional Mug" has been specified by the contributor as:
All Rights Reserved
This content may not be copied, distributed or adapted by anyone under any circumstances.
|
 |
May, 2012
2008
January, February, March, April, May, June, July, August, September, October, November, December
2009
January, February, March, April, May, June, July, August, September, October, November, December
2010
January, February, March, April, May, June, July, August, September, October, November, December
2011
January, February, March, April, May, June, July, August, September, October, November, December
2012
January, February, March, April, May
|
|
Not a member yet?
Qondio is a powerful network for making it online. If you have a website to
promote, we can help.
Sign up and get in on the action.
|
|
Welcome to Qondio! Discover the awesome power this network can deliver by going to our About page. Or you could skip straight to the Sign Up form.
|
|
